I once had a client who told me people on their list were sometimes getting three emails at the same time. They couldn’t figure out why.
They had a welcome sequence. A newsletter. A couple of automations set up along the way. But no map. No overview. Just pieces that had grown up separately, quietly creating chaos for the people on their list.
Most of the coaches and entrepreneurs I work with have something similar. A freebie here, a welcome sequence there, a newsletter that goes out when life allows. The pieces exist. But there’s no picture of how they connect, who gets what, or when.
And when you can’t see the whole thing, you can’t fix what’s going wrong.
That’s what the Email Flow Map is for.
It’s a €9 workbook that walks you through your whole email journey, starting with the thinking, before you touch any tech.
I’ve spent almost sixteen years helping coaches and entrepreneurs make sense of their email marketing. Not just the tech, but the thinking behind it.
I’m a Kit Certified Expert, and I’ve helped countless creators map, build, and move their email marketing into Kit.
But the Email Flow Map isn’t just for Kit users. Whatever platform you’re on, the principle is the same: you need to know what you want to happen before you start building anything.
This workbook is what I wish every new client walked in with. Because when you have the map, the tech becomes so much simpler.
The Email Flow Map workbook guides you through all five phases, with questions at every step and a translation table to turn your thinking into the actual pieces you need to build.
And it comes with two bonuses:

A ready-made template so you can draw out your visual map without starting from a blank page.

Using Kit? You'll receive bonus automation templates, so you can start building straight away.
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