
How to Build Your Email Marketing Strategy (Without Overcomplicating It)
Most email marketing advice pushes complex funnels and overwhelming automation workflows. But a good email marketing strategy doesn’t need to be complicated—it needs to be
I help you build a marketing strategy and the tech to make it happen.








You, as a human being, are not linear in your thinking, and neither is your ideal customer. So why do we try to think of marketing as linear processes where people go from A to B to C.
That is just not how it works!Â
That is why I help you build a dynamic marketing strategy that works for you, your business and your customers.
You have all the puzzle pieces to make your business a success – we just have to lay the puzzle pieces in a way to make the full puzzle!
I’ve been the “tech person” since age three, when I figured out the remotes before my dad did. 40 years later, I’m still doing the same thing: making tech make sense.
I help small business owners untangle their marketing tech and build systems that actually work. Email automations, website fixes, Kit setups, and the strategy that connects it all.
When I’m not demystifying tech, you’ll find me crocheting, diving into a book, or crafting worlds in D&D. I’m a proud nerd at heart, and I bring all that passion, creativity, and a dash of quirkiness to your marketing and tech challenges. Ready to untangle yours? I’d love to help.
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Most email marketing advice pushes complex funnels and overwhelming automation workflows. But a good email marketing strategy doesn’t need to be complicated—it needs to be

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Most email marketing advice pushes complex funnels and overwhelming automation workflows. But a good email marketing strategy doesn’t need to be complicated—it needs to be

Stuck deciding whether to DIY that tech task or hire help? Learn the framework that makes this decision clear. Discover when to handle it yourself,
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